European Commissioner Proposes QR Codes on Packaging to Simplify Trade

QR Codes on Packaging: A Game-Changer for EU Trade? Let’s talk packaging. Right now, if you’re a supermarket in the Netherlands trying to import products from, say, France, you’ve got a headache waiting for you. Why? Because every product needs labels in Dutch—ingredients, nutritional values, the works. Sure, it’s great for consumers, but for businesses? It’s a logistical nightmare. Enter European Commissioner Thierry Breton with a bold idea: ditch the labels and replace them with QR codes. Sounds futuristic, right? But could it actually work? ...

May 23, 2025 · 3 min · 605 words · GenQR.org